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Marketing Word Search
11 words · 12×12 grid
How to play: click (or tap) the first letter, drag to the last letter, then release. Words go in any direction, including backwards. Or download the PDF to solve on paper.
Find these words
A BRAND was once a literal mark burned into cattle hide so a rancher could tell his herd from the neighbor's. Marketers kept the word and the idea: a LOGO or SLOGAN that marks a PRODUCT as yours in a crowded MARKET. This word find holds eleven terms from a first marketing class, from the CONSUMER to the CAMPAIGN aimed at them.
Frequently asked questions
What is the difference between ADVERTISE and PROMOTION?
Advertising is paid space or time that carries a message. PROMOTION is the wider set of tools, coupons, samples, contests and events, that push a PRODUCT toward a TARGET audience.
Is this marketing word search suitable for high school?
Yes. It matches an introductory business unit, and the STRATEGY behind each word is a good discussion prompt: why this LOGO, why that SLOGAN.
